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The Festive Edit '25
Draped in Intention,
Worn with Grace.
Handcrafted ethnic wear that honours tradition while embracing the modern woman's spirit.
Just Dropped
New Arrivals
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Gulnaar - Dusty Rose Pure Tissue Hand Embroidered Kurta Set
Rs. 5,200.00
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Mahtaab - Muted Beige soft tissue Hand Embroidered 3-piece Set
Rs. 7,499.00
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Mehr – Blush Pink Tissue Sharara Set
Rs. 6,450.00
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Naaz - Smoky Grey Pre-Draped Pure Tissue Saree With Handwork Blouse
Rs. 6,875.00
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Nargis - Lavender & Beige Soft Tissue Kurta Set
Rs. 4,900.00
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Roohi - Green glass crush Flared Set
Rs. 4,300.00
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Our Best Sellers
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Featured Pieces
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phaelora
Mahtaab - Muted Beige soft tissue Hand Embroidered 3-piece Set
Rs. 7,499.00
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phaelora
Sukoon - Hand Embroidered soft tissue Ivory Kurta with Sage Green Dupatta
Rs. 5,200.00
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Gul - Floral soft tissue Hand Embroidered Anarkali Set
Rs. 7,100.00
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phaelora
Gulnaar - Dusty Rose Pure Tissue Hand Embroidered Kurta Set
Rs. 5,200.00
The Phaelora Craft
Where Tradition Meets Intention
Every thread, every stitch, every silhouette — shaped by artisans who carry generations of mastery. We don't chase trends. We build garments that honour craft and complement the modern Indian woman.
Crafted with Intention
Each garment is constructed with attention to fit, fall, and finish. We work with artisans who bring generations of skill to every stitch — from Lucknowi chikankari to handwoven silks. No shortcuts. No mass production. Just refined, purposeful craft.
A Collaborative Vision
Phaelora is evolving into a collaborative fashion house — bringing celebrated and emerging designers together under a unified creative platform. Each collaboration respects the artisan's voice while delivering elevated, structured pieces.
Handcrafted
Each piece made by skilled artisans
Flexible Payment
UPI, Cards, Wallets & COD
STANDARD SHIPPING
Delivered in 7–10 business days
Secure Shipment
Every order tracked and protected
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Our Story
Rooted in Craft,
Built for the Modern Woman.
Every Phaelora piece begins with a story — of artisans whose hands carry generations of mastery, of fabrics chosen with intention, and silhouettes designed for real women living real lives. We bridge heritage and contemporary elegance, one stitch at a time.
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